Logos of Psyche was created by Gidi Rosenfeld and Carson Beach in 2025. Our mission is to encourage a paradigm shift in psychology by restoring it to its roots: the logos of the psyche, or, study of the soul. This site acts as a repository for articles related to psychology as a phenomenological discipline, that is, a study of experience as it is. Throughout this site there is a running question: What is psychology? In our collective effort to find an answer, we encourage articles that draw heavily on depth psychology, philosophy, mythology, poetry, theology, or other related disciplines that explore the human condition, and thereby bring psychology closer to its ancestry as an archetypal discipline recurring throughout history: the study of the elusive thing we call the human soul.
Founded by James Hillman (1926-2011), Archetypal psychology is an approach to depth psychology that draws heavily on the imagination, including dreams, fantasies, symbols, and other forms of imagery. In viewing these phenomena—as well as symptoms—as expressions of a deeper psychic interior (often called the soul) it utilizes the psyche's images to de-center the ego and bring awareness to other archetypal patterns in the living psyche. In the process, it aims to re-instill a sense of soul in the modern secular individual, pulling psychology out of our neurons and back into the heart.
Archetypal psychology, despite the implications of its name, is not a psychology of "archetypes". Rather, it studies experience as it is, taking seriously the passions of the heart and laments of the soul, not reducing them to diagnoses or complexes. In this sense, Archetypal psychology itself is archetypal, and its name is derived from its universality.